New Delhi [India], 20 June (ANI/NewsVoir): Solis Yanmar is the main name of International Tractors Limited has significantly expanded its presence in the market, not only in India but all over the world. After making its debut in 2013, Turkey which is the fourth largest market for tractor sales – the top tractor brand is now firmly in the No.1 tractor exports ranking within the nation. With its cutting-edge technology-equipped tractor lineup as well as its brand of tractor, it is the most rapidly growing tractor company in Turkey.
Based on the century of Japanese technological expertise, Solis Yanmar is now well-equipped to stay ahead of the competition and to expand its range of compact tractor models with the introduction of three new models with up to 30 HP categories in Turkey. With the most reliable Japanese technologies, these tractor models will continue to increase the quality of the local market for tractors.
The company has also unveiled Solis, the Solis 75HP CRDi tractor at the Izmir and Konya National exhibitions that took place in March and February 2022, respectively. Solis has a leading spot in the 12 European countries within the segment of addressable.
Turkey is among the top markets, with over 70,000 tractor sales per year. Solis Yanmar has a dependable product line for the sub-100 HP category, with more than 20 models and more than 10+ variants of the Agricultural and Compact tractor segment.
Solis joined an alliance in 2017 with Yanmar Turkey Machine a.s. 2017 to set up an assembly facility and distribution of tractors within Izmir, Turkey.
The modern facility is equipped with the latest technology and tools to deliver more than 3,000 units annually locally. Solis Yanmar is establishing a solid presence in the Turkish market, with more than 50 dealerships and nearly 100 selling points throughout the country. It also has over 200 dedicated service centers linked to these dealers to provide the end-users.
Commenting on the increasing market growth, Raman Mittal, Joint Director of the Solis Yanmar Group, Solis Yanmar stated “We are a proud group of over 5,000 customers of Solis tractor models that operate well across Turkish fields.
We are thrilled to announce that Solis is the fastest-growing tractor manufacturer in Turkey while also holding an undisputed No.1 tractor exports position. The Turkish market has a significant demand for tractors ranging from 30 to 90 HP.
This makes the Solis models Solis 50 model and Solis 90 the top models for us. Our S26 model is an 88 % market share in the calendar year 2021. Overall, we have amounted to 8 percent of the market in Turkey.
We also unveiled our 75 HP tractor at the Izmir and Konya National exhibitions in March and February 2022 respectively, which was greatly welcomed.
We are currently expanding our range of compact tractor models upwards of 30 HP, by launching 3 new models incorporating Japanese technology to target the segment that is a niche and make a mark in the Turkish tractor market by storm.”
